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Somjit and Krishnan (2023a, November 22). How Many Value Propositions is too Many?. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/how-many-value-propositions-is-too-many-
Bulla and Cid (2019a, April 07). Mobile trend. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/mobile-trend
Bretcha, Payá, Gordo and Smaluhn (2018a, September 23). A game changer in the understanding of toy consumer . ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/a-game-changer-in-the-understanding-of-toy-consumer-
Dumrongbhalasitr, T. (2017a, December 04). Shifting customer engagement in the multichannel retail era. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/shifting-customer-engagement-in-the-multichannel-retail-era
Fagan and Wu (2017a, September 04). Build, measure, learn. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/build-measure-learn
Cowan and Chakrabarti (2016a, September 22). NextGen. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/nextgen-8885
Feick and Buckler (2016a, September 22). Sound research. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/sound-research-8887
Leathwood, A. (2016a, June 15). How to save two industries and make a little money. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/how-to-save-two-industries-and-make-a-little-money
Dominguez, Mammadbayli, Deutsch, Goernandt and van Heeswijk (2016a, June 15). The game-changing generation. ANA - ESOMAR. Retrieved April 28, 2024, from
https://ana.esomar.org/documents/the-game-changing-generation